Business Chains

Chain stores are retail outlets that share a brand and central management, and usually have standardized business methods and practices. Before considered a chain, stores must meet a litmus test; it must have more than 10 units in 2 or more distinct geographies under the same brand and have a central headquarters, otherwise it offers franchise contracts or is publicly traded.([1])These characteristics also apply to chain restaurants and some service-oriented chain businesses. In retail, dining, and many service categories, chain businesses have come to dominate the market in many parts of the world. A franchise retail establishment is one form of chain store.
Posts about Business Chains
  • The 2014 media prediction report card

    … million in 2015. Gartner followed up last month, pegging the wearable fitness device market at over 70 million in 2014. While the precise scope of the market remains unclear, the wearable device market remains a tiny blip compared to the smartphone and tablet markets. Smart wristbands and other fitness monitors are the most popular category…

    Eric Blattberg/ Digiday- 16 readers -
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