Business Communications

  • The language of business: What you’re selling may be not be what they’re buying

    … Sometimes I get concerned when my friends get caught in the social media bubble and start to lose touch with the language of real business. In this short video, I give some advice that might help you make progress with your internal and external customers: Sometimes what we’re selling is not necessarily what they’re buying! If you can’t view…

    {grow}- 13 readers -
  • The secret to effective writing for business

    … instead of writing succinctly should have their knuckles rapped. “The secret of good writing is to strip every sentence to its cleanest components,” says William Zinsser in On Writing Well. You might think it’s a recipe for dry copy but have a look at Bernadette Jiwa’s blog, The Story of Telling, or read anything by Seth Godin. They’re masters…

    Sarah Mitchell/ Lush Digitalin Content- 20 readers -
  • How to overcome the fact that people are NOT reading your emails

    … By Brooke Ballard, {grow} Contributing Columnist I don’t know about you, but there are MANY days when I want to throw my computer out of a window because of a misinterpreted email. People simply are not reading your emails. They merely scan them in the hope of grasping the context of your business communications. This leads to a lot of back…

    {grow}in EMail How To's- 14 readers -
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