Business To Candidate Storytelling

  • Meet the Other B2C (Business to Candidate) Storytelling

    … I tell clients is: Don’t try to be everything to everyone. While many businesses understand that fundamental, few actually execute it well in their messaging and positioning. Forming a Candidate-Driven Mindset in IT Recruiting Candidates often chose employers not because of a higher salary base, but because the company “just didn’t get me…

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