Retail is the sale of goods and services from individuals or businesses to the end-user. Retailers are part of an integrated system called the supply chain. A retailer purchases goods or products in large quantities from manufacturers directly or through a wholesale, and then sells smaller quantities to the consumer for a profit. Retailing can be done in either fixed locations like stores or markets, door-to-door or by delivery. In the 2000s, an increasing amount of retailing is done using online websites, electronic payment, and then delivered via a courier or via other services.Retailing includes subordinated services, such as delivery.
Posts about Business-To-Consumer
  • Why Have B2B Brands Fallen Behind on Social Media?

    … Take a look at 2016’s most influential brands on Facebook, according to Mavrck: Starbucks, Coca-Cola, MTV and Samsung Mobile top the charts, followed by brands like KFC, Nike and Target. What do these companies have in common? They’re all business-to-consumer. These days, it’s rare to find a business not trying to make a social media splash…

    AllFacebookin Social Facebook Twitter- 16 readers -
  • Planning For Success: 5 Affiliate Marketing Resolutions For 2015

    … Channels There are key advantages we’ve seen to not restricting or limiting your affiliate campaign. For example, a united framework gives better insight into performance, increased visibility into which publishers are integral in a multi-touchpoint path, and a better understanding of how affiliate fits into the overall marketing mix. Combining…

    Marketing Landin Affiliate- 12 readers -
  • Getting Down To Business: Our Top 10 B2B Search Marketing Columns For 2014

    … their knowledge and expertise with Search Engine Land’s readership over the past year, providing advice uniquely tailored to the needs of B2B search marketers. Content marketing was an especially hot topic, with many B2B marketers seeking information on how to effectively align their content marketing and search engine optimization initiatives…

    Search Engine Landin SEO- 16 readers -
  • Communicating With Mobile Consumers in the ‘Experience Age’

    … to better manage the customer relationship, in 2015, more organizations will blend marketing and customer relationship management business functions. In fact, many brands will build the consumer experience into their business strategy for the first time. eMarketer states that currently, almost two-thirds (60 percent) of North American marketing…

    Street Fightin Social- 7 readers -
  • How To Build User-Generated Content Into Your Marketing Strategy

    … No. 1 fan. It’s flattering to your organization, and repurposing it elsewhere would be a fun way to engage people beyond a traditional status update. It has the potential to go viral. But will you unleash a legal world of hurt if you proceed? As with most emerging platforms, the answer is: It depends. For starters, associate editor Kelly Sheridan…

    Nate Birt/ Visual.lyin Content How To's- 9 readers -
  • Is Your PPC Budget Setting You Up To Fail?

    … questions: Did you allow budget to test new channels? Did you budget enough or maybe too much? Were actual results in line with projections? These are all questions that have probably plagued many marketing directors, CMOs and even CEOs at some point in time. I wish had the answer but in reality, there is no magic bullet because each business is unique…

    Cassie Oumedian/ PPC Heroin Paid Search- 5 readers -
  • Speak Human to Human in Social Media

    … and business-to-consumer) are not only misleading, but actually problematic. They get it all wrong because communication – and especially communicating via social media – isn’t about the traditional B2B channels or B2C synergy… it’s about connecting humans to humans, or H2H. Regular readers of our blog will know this is essentially what we’ve been…

    Randy Milanovic/ KAYAK ONLINE MARKETING BLOG in Social- 9 readers -
  • 2015 B2C Content Marketing Benchmarks, Budgets, and Trends

    … Marketers have a problem with measuring content marketing. Business-to-consumer (B2C) content marketers struggle with effectively tracking their content marketing return on investment (ROI), according to the findings of the fifth annual content marketing study by MarketingProfs and the Content Marketing Institute. (That's also true…

    MarketingProfsin Social- 16 readers -
Get the top posts daily into your mailbox!
More from around the web