Business-To-Consumer

Retail is the sale of goods and services from individuals or businesses to the end-user. Retailers are part of an integrated system called the supply chain. A retailer purchases goods or products in large quantities from manufacturers directly or through a wholesale, and then sells smaller quantities to the consumer for a profit. Retailing can be done in either fixed locations like stores or markets, door-to-door or by delivery. In the 2000s, an increasing amount of retailing is done using online websites, electronic payment, and then delivered via a courier or via other services.Retailing includes subordinated services, such as delivery.
Posts about Business-To-Consumer
  • Why Have B2B Brands Fallen Behind on Social Media?

    …. B2B businesses that don’t use social to target specific leads or gather buying behavior insights are wasting their time. Intel, for instance, is proof that B2B brands can make social work for them: It has more than 25 million Facebook likes, and it regularly engages other brands with user-generated content to build relationships. But most B2B…

    AllFacebookin Social Facebook Twitter- 20 readers -
  • Planning For Success: 5 Affiliate Marketing Resolutions For 2015

    … Channels There are key advantages we’ve seen to not restricting or limiting your affiliate campaign. For example, a united framework gives better insight into performance, increased visibility into which publishers are integral in a multi-touchpoint path, and a better understanding of how affiliate fits into the overall marketing mix. Combining…

    Marketing Landin Affiliate- 13 readers -
  • Getting Down To Business: Our Top 10 B2B Search Marketing Columns For 2014

    … Business-to-business (B2B) search marketers are in a challenging position. New search features are often geared towards the business-to-consumer (B2C) sector, and much of the literature on best practices and cutting edge search strategies tends to be B2C focused as well. Luckily, a number of industry veterans were generous enough to share…

    Search Engine Landin SEO- 17 readers -
  • Communicating With Mobile Consumers in the ‘Experience Age’

    … to better manage the customer relationship, in 2015, more organizations will blend marketing and customer relationship management business functions. In fact, many brands will build the consumer experience into their business strategy for the first time. eMarketer states that currently, almost two-thirds (60 percent) of North American marketing…

    Street Fightin Social- 9 readers -
  • How To Build User-Generated Content Into Your Marketing Strategy

    … considerations and where to find it. For a little extra fun, we’ve spotlighted three outstanding UGC campaigns that really bring this storytelling technique to life. Why It’s Effective The reason UGC is more impactful now than ever is because it has become extraordinarily popular in the Age of Millenials. Anyone who seeks to engage this valuable audience…

    Nate Birt/ Visual.lyin Content How To's- 10 readers -
  • Is Your PPC Budget Setting You Up To Fail?

    … channels are expected to grow over the next few years? The Future – Digital Marketing Channel Projections According to a recent Gartner survey released in November, Digital Marketing Budgets are expected to increase on average by 17%. “Marketers are investing in the customer experience to drive business advantage and profitable revenue growth…

    Cassie Oumedian/ PPC Heroin Paid Search- 5 readers -
  • Speak Human to Human in Social Media

    … and business-to-consumer) are not only misleading, but actually problematic. They get it all wrong because communication – and especially communicating via social media – isn’t about the traditional B2B channels or B2C synergy… it’s about connecting humans to humans, or H2H. Regular readers of our blog will know this is essentially what we’ve been…

    Randy Milanovic/ KAYAK ONLINE MARKETING BLOG in Social- 10 readers -
  • 2015 B2C Content Marketing Benchmarks, Budgets, and Trends

    … Marketers have a problem with measuring content marketing. Business-to-consumer (B2C) content marketers struggle with effectively tracking their content marketing return on investment (ROI), according to the findings of the fifth annual content marketing study by MarketingProfs and the Content Marketing Institute. (That's also true…

    MarketingProfsin Social- 17 readers -
Get the top posts daily into your mailbox!
More from around the web