Business-To-Consumer Marketing

  • Influencer Marketing: Your Always-On Content Lab

    … establishes an emotional connection between influencer and audience and is a powerful tool for inspiring action A study by Offerpop reports that 50 percent of consumers find UGC more memorable than brand produced content, resulting in five times greater click-through rates and a 10 percent increase in conversions when included in the purchase path…

    Inside Facebookin Social Content- 15 readers -