Buyer Journey

  • The Day They Pay: Time Tracking the Buyer Journey

    … the amount of time it takes to turn a prospect into a paying customer, otherwise known as the Prospect Duration. This number will vary from business to business, but it’s important for each business to understand their number, and to strive for improvement. Why Prospect Duration Is Important There are few things more valuable than time. Knowing…

    Relevancein Content- 15 readers -
  • The Influencer Journey: From Amplification to Recommendation

    … rave reviews from across the wide world of social media. Okay, now you can open your eyes and stop dreaming because this never happens in the real world. Influencer engagement is far from being an automatic transaction, nor is it managed with a simple phone call. It is based upon a well-designed strategy. It takes a long-term dose of patience…

    Relevancein Social- 9 readers -
Get the top posts daily into your mailbox!