Buzzfeed

BuzzFeed is a social news and entertainment website. Founded in 2006 in New York City as a viral lab by Jonah Peretti, the company has grown into a global media and technology company covering topics like Politics, DIY, Animals, Longform and Business. In 2012, Ben Smith of Politico was hired as Editor-in-Chief, and is responsible for expanding the site into serious journalism, long-form and reportage while maintaining its popular fun and entertainment-oriented content.
Posts about Buzzfeed
    • 3 Rules for Content Marketing in the Fake News Era

      I spend most of my life doing five things: sleeping, scheming, reading, writing, and answering questions about content marketing. Lately—as I’ve traveled from Toronto to London to Austin to speak at conferences and lead strategy workshops—it’s mostly been the latter. Here’s one question that keeps coming up: What does Facebook’s fake news problem mean for content marketing.

      Joe Lazauskas/ The Content Strategistin Content- 22 readers -
    • News and Sports Publishers Back Sponsored Video to Win

      According to the Tubular Labs, nearly 7,000 Facebook pages have uploaded 47,200 sponsored videos (those that include a third-party product or brand) to the site in the last 90 days. These sponsored videos, typically posted by media companies or influencers, have received 5 billion (that’s billion with a “b”) views and 122 million engagements.

      Greg Jarboe/ ReelSEOin Facebook- 14 readers -
  • 5 Brands and Publishers Killing It with Instagram Video in 2017

    … interested in upping their own Instagram game, here are five examples of brands currently finding great success on the platform, and thoughts on why their audiences can’t get enough of their video content. BuzzFeed On Tubular Insights, we talk a lot about BuzzFeed properties like Nifty and Tasty and how well they perform on platforms like Facebook…

    ReelSEOin Social- 11 readers -
  • Tubular Labs Announces 2016 #VideoAces Awards - Are You a Winner?

    … BuzzFeed, NowThis, Tastemade, WWE, the NBA, and FailArmy more than doubled year-on-year to a staggering 3.6 Billion. Across the board, daily consumption of video content has increased, with branded content from companies like Red Bull, LEGO, and Samsung generating 65% more views in 2016 than 2015. To access the full report just fill in the form below…

    Carla Marshall/ ReelSEOin Facebook YouTube- 20 readers -
  • Facebook Journalism Project: A Complete Guide

    … publishing partners. Initially, we are testing this feature with Bild, BuzzFeed, El Pais, Fox News, Hindustan Times, India Times, Refinery29, The Sun, USA Today and The Washington Post to get their input. As we better understand the value this experience provides people and publishers, we look forward to working with more of our partners to help…

    David Cohen/ AllTwitterin Social Facebook- 24 readers -
  • Real vs Fake News: Which One Is Winning in the World of Online Video?

    … that real video news is still beating fake video news on Facebook and YouTube. However, it’s also worth noting that traditional news sources didn’t create many of the most-watched news videos about these topics: Donald Trump, Hillary Rodham Clinton, the United States Presidential Election of 2016, the United States Presidential Election debates, Mike…

    Greg Jarboe/ ReelSEOin Social YouTube- 20 readers -
  • Pinterest Debuts Auto-Play Video Ads, Explore Content-Discovery Feature

    …, expert faves and more” from “top tastemakers, industry experts and even our own Pinterest employees.” Park said publishers with content that can be found in Explore include Tastemade, HGTV, GQ, Refinery29, Harper’s Bazaar, National Geographic, BuzzFeed and Brit+Co. Users can also search by topic and opt to “see all Pins” within those topics. She…

    David Cohen/ AllFacebook- 21 readers -
  • Publishers are using their newsletters as labs for new offerings

    … to their owned and operated platforms in an era where people are increasingly reading their news inside Facebook. But while their motivations for embracing email vary, results don’t: Publishers that treated email as its own animal saw benefits including massive boosts in traffic and upticks in digital subscribers. Even millennial-focused BuzzFeed saw email…

    Digiday- 23 readers -
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