• 7 Social Branding Dos and Don’ts

    …. Delayed or clumsy response is enough to kill your brand. A notable example of a brand at the receiving end of the consequences of delayed social response is British Airways. After losing the luggage of Hassan Syed’s father–a British Airways customer–Syed created a social media campaign to create awareness about the airline’s lack of responsiveness…

    AllTwitterin Social Twitter- 21 readers -
  • Paid Blogging Tools to Stake Your Lives on

    … Content Presenter, the free browser-based tool allows marketers to easily create a range of visuals.” – Sharon Hurley Hall for CrazyEgg (Link to actual quote) Click Here to Tweet! Buffer For: Blog amplification, social sharing Rolling out a promotions strategy can be time-consuming. A task that eats most of your time is sharing your content…

    Christopher Jan Benitez/ The Blog Heraldin Social- 23 readers -
  • How Improving our Linkbuilding Process Saved us $60,000

    “Sean, I’m gonna be honest with you mate.” He said through a series of half-smiles. I knew there was something wrong – and I knew it way before this meeting. “I’m really not happy with the quality of links I’ve been getting.” Yep, he was right. I’ve been out of the linkbuilding team of my own company since over 3 years ago.

    SEO Hacker Blog- 26 readers -
  • Why a Content Strategy Specific to Your Vertical is Crucial

    … the most shares on every platform. It’s important to understand how social goals support the bigger picture of your marketing plan and then optimize your strategy to reach those benchmarks. With this in mind, BuzzStream and Fractl recently collaborated to research content strategies and social outcomes. By analyzing 220 websites from high- and low…

    Kelsey Libert/ Relevancein Social Content Twitter- 26 readers -
  • PR and Outreach tools: Gorkana vs BuzzStream

    …, and even insight into which football team certain journalists support – for example Robin Britton, head of news at ITV Meridian, is a Manchester United fan apparently (and what good taste you have too sir). Do you contact journalists from within the Gorkana platforms or do you pull the data out and send emails from your own email system? Gorkana…

    State of Digital- 14 readers -
  • How to Increase Blog Traffic: Essential Blog Tips You Cannot Ignore!

    … be an awesome guide to x, an infographic, a group post from a range of experts, etc. a) Do your keyword research and target a term that’s a little more competitive than normal and gets more searches – Use Google Keyword Planner. b) Optimize this post c) Link to this post from other posts on your site, this will give it a little lift. d) Take out Buzzstream…

    Ian Cleary/ RazorSocialin How To's- 14 readers -
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