By Discipline

  • The 57th Annual Fort Lauderdale Int’l Boat Show returns to South Florida

    …It’s boat show season and everyone can feel the excitement sailing in. The 57th Annual Fort Lauderdale International Boat Show (FLIBS) returns to South Florida November 3 – 7 to once again prove why it’s the #1 boat show on the planet. Show Management and the Marine Industries Association of South Florida (MIASF) rolled out... View Article…

    Starmark- 7 readers -
  • How do you effectively promote South Florida as the leading Marine Research Hub?

    …Florida has the world’s third largest coral barrier reef system. Four major Universities have produced hundreds of research projects from reef restoration, to biomedicine, to fisheries and ecosystems. These are just a few of the facts that inspired the Greater Fort Lauderdale Alliance to promote South Florida as the leading Marine Research Hub…

    Starmarkin How To's- 8 readers -
  • HMS 2.0 Overhaul an ecommerce website with user-friendly purchase flow with new creative.

    …For more than 30 years, HMS National Home Warranty has excelled as an innovator in the home warranty industry. They have protected millions of homeowners and tens of thousands of real estate professionals throughout the home-selling and purchasing process by making it safer, more enjoyable and efficient. In an effort for the website to keep... View…

    Starmark- 8 readers -
  • How do you capture the spirit of elegance and all-ages excitement?

    …With the recent Grand Opening of Nickelodeon™ Hotels and Resorts Punta Cana, the time was right to unveil to the world the excitement, sophistication and vibrant vacation energy that the brand-new Dominican Republic resort had in store for kids and kids at heart. It was time for a TV spot. Starmark worked with Karisma Hotels... View Article…

    Starmark- 10 readers -
  • How do we creatively convince businesses to relocate to Fort Lauderdale?

    …A wise woman once said, “If it’s the truth, it’s not bragging.” And a quick and honest way to tell the truth about the successes of Greater Fort Lauderdale Alliance is to put “the facts” into a beautiful infographic on one side of a glossy, colorful handout; complimenting the reverse side which communicates all of... View Article…

    Starmarkin How To's- 9 readers -
  • How to we showcase chic new meeting space to meeting planners?

    …The Loews Miami Beach Hotel, situated in the heart of South Beach, completed a $3M+ full redesign in their meeting and event spaces, and new collateral, both print and video, was essential to communicate the new look and feel in the marketplace. The client looked to Starmark to create a sales kit with a wow... View Article…

    Starmarkin How To's- 6 readers -
  • Creating the optimal website experience for all visitors

    …Greater Fort Lauderdale Convention and Visitors Bureau’s Sunny.org website provides visitors with a visual experience that showcases the allure of Fort Lauderdale highlighting dining, sports, nature, shopping, gaming, arts and entertainment, meeting venues and much more! Starmark’s challenge was to create a fully-responsive website design…

    Starmark- 4 readers -
  • Create a VIP program that differentiates Copa Airlines

    …Starmark and our client Fort Lauderdale-Hollywood International Airport recently created a 2-month promotion designed to drive Copa Airlines bookings from FLL to cities throughout Latin America. With no special rate driven packages to promote, Starmark positioned Copa Airlines as an airline that treats all passengers as VIP’s – every day. Copa…

    Starmark- 5 readers -
  • Let’s warm up #Snowmaggedon2016 with a whopping dose of Sunny.

    …For the past few years during the winter months, Starmark has created a mega-wall billboard for Greater Fort Lauderdale CVB in the middle of Times Square — grabbing the attention of freezing New Yorkers with Hello Sunny messaging. This winter, we decided to take this big idea and make it even bigger. Starmark’s media... View Article…

    Starmark- 7 readers -