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Get ready to help the PMA celebrate the first ever “I Am Performance Marketing” Week. To help highlight our ongoing campaign of performance marketing awareness, the Industry Advancement Council invites all members to participate the first week of May. What do you need to do? First, be on the lookout for more official information about how you can participate as we get ...
… and cross-sells? Let’s find out by examining what makes the checkout processes of some of the best in the business click. 1. Keep the Checkout Process Short, Keep the Forms Shorter Go back to the serpentine queues at your local department store. You wouldn’t want to subject your user to something similar online, right? Have mercy on your users and keep…