California Sunday

  • A Print Magazine Launch? What?!!! California Sunday Is Coming

    … Sunday is distributed free inside selected California newspapers. In essence, they’re piggybacking the launch of their brand, adding a valauble new product to what is a staid and attenuated newspaper brand. But that’s not the only asset the team is bringing to bear. California Sunday also has a successful event strategy – it’s folding McGray’s…

    John Battelle's Search Blogin Twitter- 3 readers -
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