Call-To-Action

  • The Value of YouTube's New End Screens Feature for Brands and Publishers

    … YouTube is rolling out End Screens to all creators, which, as the name suggests, lets any YouTube creator add thumbnail overlays to the end of their videos. Previously only available to a select number of creators, End Screens seems to be the next iteration of YouTube’s End Cards feature, which was announced in March 2015. End Screens have…

    ReelSEOin YouTube- 31 readers -
  • Email Marketing 101: How to Craft Effective Calls-to-Action

    … What’s the most important component of a marketing email? Great copy? Imaginative design? Compelling imagery? Although they are all critically important, a solid case could be made that they are all secondary to the Call to Action (CTA). That’s because every marketing email is sent for the same reason – to trigger costumer action. If it’s…

    Movable Ink Blogin EMail How To's- 6 readers -
  • Creative Email Call-to-Action Ideas That Really Drive Action

    … viewing the infographic? View it here!) Try testing one of these new calls-to-actions in your next email campaign. Then, pay attention to your reports and take note of any changes in your click through rate. The more personable you can be in your emails, the more likely people are to click. So say goodbye to “click here” and hello to your shiny new…

    Constant Contactin EMail- 10 readers -
  • How to Crack the Email Call-to-Action Code

    … call-to-action, or CTA, comes in. A powerful CTA can persuade even the most stubborn and hesitant reader to take action. But crafting a successful call-to-action is more than just providing a tempting offer. Below you’ll find five best practices for your email call-to-action, as well as actionable tips you can begin using right away. 1. Choose one…

    Constant Contactin EMail How To's- 4 readers -
  • Facebook Now Tracks Call-to-Action Clicks via ‘Actions on Page’ Insights Tab

    … for your email list. But now, Facebook is giving page owners a deeper understanding into how active those call-to-action buttons are. As spotted by TheNextWeb’s Matt Navarra, Facebook has added the “Actions on Page” tab to the page insights menu. Facebook has added a new section on Insights for Page Admins – ‘Actions on Page’ pic.twitter.com/RzBjhHyxAU — Matt Navarra (@MattNavarra) January 22, 2016 Readers: Have you seen this? …

    Justin Lafferty/ AllTwitterin Social Facebook- 18 readers -
  • 5 Eye-Catching Ways To Makeover Your Blog Today

    … Is your blog a sight for sore eyes? Do you cringe every time you have to login to your WordPress dashboard, knowing you need to update your blog? But, you end up telling yourself you either don’t have the time or it’s just too overwhelming? You end up putting “blog makeover” at the bottom of your to-do list and hope what little traffic you do…

    Blogging Wizardin Social Blogging- 13 readers -
  • 10 Characteristics of Killer Twitter CTAs You Can Use Today

    … A CTA, or call-to-action, tells your audience what action you want them to take. It lights the path to the next point of engagement with your brand, and is a cornerstone of marketing messages both on- and offline. When it comes to Twitter, the typical actions that most brands want to see are clicks, follows, retweets, replies…

    Lauren Dugan/ AllTwitterin Social Twitter- 22 readers -
  • YouTube Advertising: Do Partner Revenue Terms Need to Be Clearer?

    … Do YouTube Partners Get Paid Extra if a Pre-Roll Ad is Clicked? We constantly get asked questions on this subject, so it’s time to clear some things up about ads on YouTube and how creators can earn money from monetizing their content. I hope. I say I hope because all of the information I’ve gathered is scattered across different support…

    Andy Smith/ ReelSEOin Social YouTube- 34 readers -
  • How-to Master the Facebook Video Algorithm: 3 Winning Tactics

    … to Facebook means more organic reach, but what many still don't know is that uploading native video content also gives brands a huge opportunity to push a “call to action” within a video post. After a native Facebook video plays, the viewer is presented with two options: replay the video or click the designated call to action button. While the call…

    ReelSEOin Social Facebook How To's- 36 readers -
  • Part 6: SEM Ad Copy Testing Insights for Your CMO

    … Isaac Newton’s Third Law of Motion tells us that “for every action there is an equal and opposite reaction.” This is also true in advertising. SEM provides the perfect laboratory to test and learn how customers will react to different calls-to-action. The industry standard best practice is to include a call-to-action in every piece…

    Karen Amundson/ BoostBlogin Paid Search- 11 readers -
  • How to Create Great Landing Pages That Convert

    … should have. If you're using it for paid search and you know exactly which campaign and keywords are going there, obviously those keywords should be used and targeted on that landing page, it should be relevant to what people are searching - this is step 1. Step 2? Clear call to action. You can't just sort of hope that someone is going to know…

    Dan Morosi/ ROI Factor Blogin Paid Search- 21 readers -
Get the top posts daily into your mailbox!
More from around the web