Call To Action Buttons

  • Facebook to Page Admins: Create Call-to-Action Buttons

    … Several Facebook page administrators are seeing buttons on their pages’ cover images prompting them to create call-to-action buttons. Readers Veronica Gentili, Matteo Gamba and Guillaume Baratte tipped off AllFacebook on the new feature. In addition, Baratte, from KRDS, a Facebook Preferred Marketing Developer, noted that page admins can…

    David Cohen/ AllFacebookin Social Facebook- 8 readers -
  • 5 Facebook Holiday Marketing Tips for SMBs

    … With the holiday shopping season about to blast off and Small Business Saturday on tap this weekend, Facebook offered five tips for small and midsized businesses that are using the social network for marketing purposes. Facebook’s five tips for SMB marketers are: Plan ahead: Organize Facebook campaigns around popular holidays to make ads more…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -
  • Facebook Debuts Local Awareness Ads

    … The most likely customers for goods and services offered by small and midsized businesses are people located near those businesses, and Facebook Tuesday officially introduced a new advertising feature aimed at bringing SMBs and their potential nearby customers together, local awareness ads, which were spotted in use last month. Facebook said…

    David Cohen/ AllFacebookin Social Facebook- 12 readers -
  • 4 Reasons Why Facebook’s New Buy Button Is a Win for Marketers

    … may not be for everyone. Large retailers might be committed to retaining a single system of payment and hesitate to allow transactions to be processed through Facebook. And of course, the buy button is still in beta: Who knows how the feature will evolve? Personally, I'm excited to see how this develops. Mairead Ridge is senior manager of marketing at Offerpop, where she leads the content and creative team. …

    AllFacebookin Social- 8 readers -
  • Facebook Testing ‘Buy’ Button

    … It's hard to come up with a more obvious call to action than "buy," and Facebook announced Thursday that it is testing a buy call-to-action button with "a few small and midsized businesses in the U.S." Today we're beginning to test a new feature to help businesses drive sales through Facebook in News Feed and on pages. With this feature, people…

    David Cohen/ AllFacebook- 20 readers -
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