Campaign Analytics

    • Who’s Hiring in Growth Marketing: Heal, Graze, Bark & Co.

      Growth marketers are methodical and analytical, constantly testing new tactics and diving deep into performance metrics to drive ever-higher ROI. They’re also strategic and creative, thinking up innovative new ways to grow business by maximizing every opportunity in a rapidly evolving digital marketing landscape.

      Nanigans- 25 readers -
  • Who’s Hiring In Growth Marketing: American Well, TrueFacet, Grubhub

    … this top talent with today’s most forward-thinking companies. Here’s a brief list of who’s currently hiring: Digital Marketing & Analytics Associate, American Well (Boston) Company Brief American Well is the most trusted telehealth services provider, having delivered healthcare into people’s homes and workplaces for close to a decade. The company…

    Nanigans- 17 readers -
  • Who’s Hiring in Growth Marketing: SeatGeek, Airbnb, Dell

    …, click here. eBook: Recruiting In-House Digital Advertising Talent Demand for data-driven marketers is on the rise, but this guide offers concrete insight and practical tips on attracting and retaining the best advertising talent. Download the eBook …

    Nanigans- 13 readers -
  • Who’s Hiring In Growth Marketing: Sun Basket, Spotify, Zulily

    … to deliver campaigns across paid social, SEM, affiliate, native, display, video, digital radio and other paid marketing channels Proactive analysis and optimization of marketing campaigns to drive scalable growth and reduce customer acquisition costs Ongoing testing and optimization of visitor experiences, including ad messaging and appropriate…

    Nanigans- 12 readers -
  • Who’s Hiring In Growth Marketing: LendingTree, MasterClass, Redbubble

    … come to the right place! The Director of Paid Social Marketing is responsible for all aspects of paid social media campaigns, including: MasterClass (California) Company Brief MasterClass is a quickly growing VC-funded startup that is transforming online education by enabling anyone in the world to learn from the very best — including Serena…

    Nanigans- 11 readers -
  • Why You Need An Independent Analytics Audit

    … around the campaign. The overall online marketing goal for this client is lead generation, and only reporting increases in traffic (using erroneous data) was the wrong KPI. For this campaign, the agency should have measured filtered Visits/Lead. That would have provided a clear indicator of the quality of the traffic generated via the campaign…

    Alan K'necht/ Marketing Land- 22 readers -
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