Can-Spam Act

The CAN-SPAM Act of 2003, signed into law by President George W. Bush on December 16, 2003, establishes the United States' first national standards for the sending of commercial e-mail and requires the Federal Trade Commission (FTC) to enforce its provisions.
Posts about Can-Spam Act
  • What is the CAN-SPAM Act and Why Should You Care? [This is not a joke]

    … email message as advertising. Tell Recipients where you’re located. Your email message must include your valid postal address. This should be your current street address or a Post Office box or private mailbox registered with a commercial mail receiving agency. Tell recipients how to opt out of receiving future emails from you. This is important…

    Marion Jacobson/ Dex Mediain EMail- 10 readers -
  • Native Advertising Disclosure & Transparency: Who’s Responsible?

    … variety of native advertising products have emerged on all sorts of platforms, ranging from traditional publishers, to in-app and in-game ads, recommendation engines, display units, and a host of other formats. As the Word of Mouth Marketing Association (WOMMA) puts it in a newly released white paper on the topic, “the key principle is one…

    Rebecca Lieb/ Marketing Landin Display- 13 readers -
  • Email Success Profile: Vemma Nutrition Company

    … that mesmerizes audiences. But he’s not a one-man show. Far from it. Company sales are driven by Affiliates — people from all walks of life who help spread the Vemma value message and generate sales. The hidden danger of growth Here’s the problem. Over the years, BK’s inspiring message has grown in complexity. Now there are new products. New ways…

    Sara Ruth Wolkiewicz/ GetResponse Blogin Social EMail- 9 readers -
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