Cannes (French pronunciation: ​[kan], in Occitan Canas) is a city located in the French Riviera. It is a busy tourist destination and host of the annual Cannes Film Festival and Cannes Lions International Advertising Festival. It is a commune of France located in the Alpes-Maritimes department.The city is also famous for its luxury shops, restaurants, and hotels. On 3 November 2011 it played host to the G20 organisation of industrialised nations.
Posts about Cannes
    • Your Brand Needs a Conscience

      Last January, Uber declined to participate in an organized taxi strike amidst the immigration ban protests at JFK airport. In fact, the company even turned off surge pricing to and from the airport. But instead of leading to a quick boom in business, the move upset consumers. In a matter of days, Uber lost 200,000 customers, and people were boycotting the brand on Twitter with #DeleteUber.

      The Content Strategist- 10 readers -
  • 10 Insightful Conversations About the Future of Content

    … This summer, I jumped at my first opportunity to head to Cannes. The awesome folks at Index Exchange invited me to host their video studio and interview a couple dozen different ad-tech leaders over the course of the five-day festival, which gave me a convenient excuse to buy aviators and white pants. Things got really interesting, though, about…

    Joe Lazauskas/ The Content Strategist- 16 readers -
  • The Secret to Measuring the ROI of Brand Sentiment

    … If you’re a marketer with a pulse and a subscription to Ad Age, you’ve heard that great content is the key to building relationships with your target audience. But amidst all the top-of-funnel engagement metrics, lead attribution data, and fancy Powerpoints designed to convince our bosses to double our content marketing budgets, one question often…

    Joe Lazauskas/ The Content Strategist- 16 readers -
  • How Huge Founder Aaron Shapiro Measures the ROI of Design

    …, an industry-leading global strategic studio. Transcript: Joe Lazauskas: Hi and welcome to Accountable Innovation at Cannes. I’m Joe Lazauskas, editor-in-chief of Contently, and I’m here with Aaron Shapiro, the infamous CEO and founder of Huge. Aaron, thanks for being here. Aaron Shapiro: Thanks for having me. Joe: We got you in the hot seat…

    Joe Lazauskas/ The Content Strategistin How To's- 20 readers -
  • Why Cannes Wants to Fuel Better Branded Content

    … Prior to this year, there was a strange dynamic at the heart of the Cannes International Festival of Creativity. Content marketers love to go party on yachts and talk about their work, but prior to a few days ago, the jury hadn’t awarded a top prize for branded content since 2013. The New York Times ultimately stopped the drought, winning…

    The Content Strategist- 21 readers -
  • Entries Now Being Accepted for 2016 Facebook Innovation Spotlight

    … is eligible to enter. And the social network announced in a blog post that one competition has become three, with three winners to be selected from each to vie for the Innovator of the Year award at this fall’s Global Partner Summit: Creativity: Your technology or service helps source and deliver quality content and creative at scale. Real Results: Your…

    David Cohen/ AllFacebookin Social Facebook- 24 readers -