• Facebook Messenger Gets Native Camera, ‘Superpowers’

    … By David Cohen on Dec. 15, 2016 - 12:40 PM Facebook vice president of messaging products David Marcus announced the official launch of a native camera for Messenger with a plethora of extra effects. Marcus revealed the launch in a Facebook post, saying that “superpowers” that will begin launching Thursday include 3-D masks, style transfers…

    David Cohen/ AllFacebookin Social Facebook- 20 readers -
  • The Challenges of Using Facebook’s Canvas

    … Facebook Canvas has been available to all advertisers for about 10 months now, and it’s still going strong. The immersive, full-screen ad unit is mobile-only and designed to load quickly and utilize features that Facebook users are already familiar with: tilt-to-pan panoramic photos, carousels and looping video, in addition to text, photos…

    Inside Facebookin Facebook Retargeting- 27 readers -
  • Facebook Creative Hub Opens Its Doors

    The Facebook Creative Hub that the social network announced at the Cannes Lions International Festival of Creativity in June is now available to “the entire global advertising and marketing community.” Facebook said in a Facebook for Business post that it has been testing Facebook Creative Lab with more than 30 agencies since announcing it at Cannes Lions.

    David Cohen/ AllFacebook- 20 readers -
  • Facebook Beefing Up Canvas

    … Facebook announced a host of changes and upcoming new features for its Canvas ads, starting with new “brand-oriented marketing objectives.” The social network said in a Facebook for Business post that Canvas was initially available only for website clicks and website conversions, and it has now been expanded to further objectives including…

    David Cohen/ AllFacebookin Social Facebook- 25 readers -
  • The Evolution of Snapchat Interactions (and Where They’re Headed Next)

    … Snapchat into their digital strategies. Whether they realize it or not, this new capability from Snapchat is just another example of why every brand needs to operate from a mobile-first perspective. Big-name social media companies that host advertising platforms have been quick to incorporate mobile formats—think Facebook Canvas and Twitter Moments—so…

    AllFacebookin Facebook Twitter- 35 readers -
  • Facebook to Debut Canvas Organic Page Posts June 22

    … the product’s first three months of availability: Facebook users have spent the equivalent of more than 100 years viewing Canvas ads, and the average visit is 31 seconds. During the past two months, Facebook users in 186 countries have experienced Canvas ads, and the top 10 countries are: the U.S., Brazil, Mexico, Italy, the U.K., France, Thailand, Germany…

    David Cohen/ AllTwitterin Social Facebook- 37 readers -
  • Visits to Facebook Canvas Ads Average 31 Seconds

    … Facebook introduced its Canvas full-screen immersive advertising product for iOS and Android phones in February, and the social network provided a progress report Thursday. When Canvas was rolled out in February, the social network said in a Facebook for Business post: Canvas helps advertisers achieve any objective by giving businesses…

    David Cohen/ Inside Facebookin Social Facebook- 15 readers -
  • How to Create Quality Facebook Canvas Ads

    … Do you want to reach more mobile Facebook users? Wondering how Canvas ads might help? Facebook Canvas lets you create full-page, interactive mobile ads that work like landing pages for tablet and smartphone users. In this article you’ll discover how to create quality Facebook Canvas ads. Discover how to create quality Facebook Canvas ads…

    Social Media Examinerin Facebook- 28 readers -
Get the top posts daily into your mailbox!