• The new marketing career: What do you need to do to remain relevant?

      By Mark Schaefer On the new Marketing Companion episode Tom Webster and I explore our illogical work histories and what we’re doing to assure that we have a meaningful and relevant marketing career in the future. Tom and I have cumulatively been working in marketing for more than 50 years. In this podcast, we peel back the curtain talk about our work, our path, and out future.

      {grow}- 9 readers -
    • 6 Telltale Signs You Need A Career Change (And What to Do Next)

      Take your mind back to the early days of your first job outside of college, or back to those first few heady days at your current job. Where did you think you’d be five or ten years from then? Is the reality of the corporate world different to what you’d hoped for? We know that life is tough for many of today’s graduates. 2.

      Lawrence Tam- 7 readers -
    • Go-to resources to modernize your marketing mindset

      By Mark Schaefer I have this little offering on my site where anybody can sign up for an hour of my time. It’s become a fun way to stay in touch with the business needs of small businesses, entrepreneurs and folks seeking a little help building their personal brand. Through dozens of conversations, I am beginning to see a common theme emerge with these business professionals.

      {grow}- 5 readers -
  • 10 Profound digital marketing trends to you need to know about now

    … action with their careers. This is the best one-week immersive course on the planet so check it out if you are feeling unsure about your career. 6) AI Angst I know, I know. Artificial Intelligence is all the craze. But AI also represents a cataclysmic change for the marketing profession. People are going to lose their jobs, or at least they’ll have…

    {grow}- 26 readers -
  • How to build a better, more robust online career

    … By Mars Dorian, {grow} Contributing Columnist You may have read Mark Schaefer’s inspirational and impressive post about his 18 sources of online revenue. I wow’d all the way. Not only is it an incredible example of diversifying your income, it’s also the smart way to conduct your online business in 2018. This inspired me to think of what I…

    {grow}- 7 readers -
  • How I will remain relevant when the bots come for me

    … By Mark Schaefer A couple years ago I was playing around with an early version of IBM’s Watson technology. It allowed me to input marketing data from various sources to see what connections could be made. To my surprise, the output of this exercise was a suggestion of the questions I should be asking about the data set. I had a chilling…

    {grow}in How To's- 8 readers -
  • 5 Expensive Pension Mistakes That Are More Common Than You Think

    … your retirement contributions. Low-fee options are worth exploring because, over time, those small fees add up tremendously. 4. Relying on your Property Assets to Help You in Your Retirement If you’re asset-rich in the form of a nice home that you’ve invested in, don’t assume it will translate to you one day being cash-rich if you sell…

    Growmap- 12 readers -
  • Human Resources and Tracking the Talent Effectively

    … without the internet eludes many people today. Applicant Viewpoint: Advantages & Disadvantages The invention (or availability) of the internet has provided disadvantages and advantages. People can browse through several job openings, including those on career sites (which have job openings, career tips, and more). Surely, this ability has made…

    Deborah Anderson/ Growmap- 12 readers -
  • How to succeed in the ego-ravaged drama queen world of social media

    … By Mark Schaefer So let’s get this out on the table. Trying to make a name for yourself in this social media world can hurt. The angst of wanting to be heard feels familiar every time some sort of social media “list” comes out. Most of these lists are meaningless, self-promotional stunts. Deep down, most people realize this. Still … Lots…

    {grow}in Social How To's- 19 readers -
  • 3 Powerful Lessons for Novice Freelancers and Entrepreneurs

    … of success. Those definitions will always be just a little bit out of reach, or they’ll distract you from the opportunities that can really drive your career forward. If you run around chasing everyone else’s approval or definitions of success, you’ll find that you work twice as hard and barely make real progress on what really matters: Building…

    Growmapin Content- 19 readers -
  • Don’t Review Your Employer on Glassdoor Until You Read This!

    … will be published out of context or wind up in a federal investigator’s file. So dish. Just do it in private! Kerry O’Shea Gorgone is a writer, lawyer, speaker and educator. She’s also Director of Product Strategy, Training, at MarketingProfs. Kerry hosts the weekly Marketing Smarts podcast. Find Kerry on Twitter. Illustration marked safe for re-use by The post Don’t Review Your Employer on Glassdoor Until You Read This! appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. …

    {grow}in Social- 23 readers -
  • There is no glory in “old school” marketing

    ….” If you are the type who is wearing “old school” like a badge of courage … Don’t. That’s basically the same as telling people you’re obsolete. I’m much more appreciative of the exec who came up to me last week and asked for help. “I’ve spent my career in the print business,” she said. “How do I adjust?” That’s the right attitude. Last year, Unilever…

    {grow}- 19 readers -
  • The Ultimate Interview Guide for Fresh Graduates

    … with yourself. You’ll be amazed how doing so magically improves your vocal skills and boosts your confidence as well. Mock Interview: Another way to practice for any interview is by going for mock interviews. Many career services offer mock interview sessions. You just need to treat them like real interviews in order to polish your skills. Video…

    Growmap- 28 readers -
  • Introducing the new Digiday Careers

    … Digiday is excited to introduce a completely new Digiday Careers. A redesigned site and a brand new awards program, the Digiday WorkLife Awards, highlight a refresh of Digiday’s careers product. With a new, cleaner look and a redesigned interface, Digiday Careers’ new website delivers a more fluid user experience and better organizes a collection…

    Digiday- 15 readers -
  • What to Consider if Relocating for Your Freelancing Career

    … Have you ever considered relocating to another area to benefit your career? What about another country? My family has actually relocated a few times, so we have some experience with what that’s like. It has been quite fun, but it also comes with its challenges. It is helpful to be as prepared as possible. Managing your expectations is also…

    Deborah Anderson/ Growmap- 26 readers -
  • Why 30 may be the most important number of your career

    … By Mark Schaefer I come from a world that celebrates impatience. Most of my career was spent in a large public company where there was only one standard of progress — beat the expectations of Wall Street, every quarter, every year, without excuse, without end. Life was run in the short-term. It was not unusual to compromise long-term benefits…

    {grow}- 24 readers -
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