Cart Abandonment

    • How to Engage Your Customers with Transactional Emails

      We recently took a look at triggered emails – reactive messages prompted by a customer interaction. These types of emails include welcome messages, personal (e.g., birthday and anniversary) greetings and the subject of this post, transactional emails. What’s the difference between marketing emails and transactional emails? There are several fundamental differences between trans ...

      Movable Ink Blogin EMail How To's- 11 readers -
  • 4 Email Campaign Ideas for National Free Shipping Day 2016

    … existing promotion with Free Shipping Day or simply promote Free Shipping Day on its own. If you want to give your customers a heads up about the upcoming deals, send them a calendar of all your upcoming December promotions. Cart abandonment emails Emails that remind customers they have items remaining in their online shopping cart have a 30…

    Movable Ink Blogin EMail- 18 readers -
  • How We Generated 100X ROI with NEW BigCommerce Tool

    … A few years ago we started a little conversion optimization company called Conversion Voodoo. As we helped our clients grow, we grew up, too, landing a spot as one of the leading CRO companies in the business. It was our innovation in testing that helped our clients, and ourselves, rise to the top. During our rise to the top we’ve created many…

    Jon Correll/ conversionvoodoo.comin How To's- 14 readers -
  • Why So Many Retail Advertisers Are Leaving Revenue On The Table

    … impressions and clicks, rather than downstream actions like signups and add to carts, which provide more valuable opportunities for revenue. Further down the line, not tracking or optimizing for the lifetime value of customers (not just what they bought immediately after seeing your ad, but if they returned to your site or app weeks or months later) can…

    Nanigans- 16 readers -
  • 5 Ways Fashion Retailers Use Contextual Email Marketing

    … personalization. Abandoned cart About 68% of online shoppers abandon their carts, which is why cart abandonment emails are a must-have for fashion retailers. They give your customers another chance to complete their purchase with you. If you want to give them an extra nudge, offer them a one-time discount on the item in their shopping cart or remind them about…

    Movable Ink Blog- 17 readers -
  • What is Growth Hacking? Here are 15 Examples

    …, engineers and product managers that specifically focus on building and engaging the user base of a business. Source: Wikipedia Eliv8 has developed another beautiful infographic with a collection of their 15 Best Growth Hacking Techniques & Ideas: Tap into 3rd Party Audiences – Guest blogging is mentioned, but podcasting is a great way to tap…

    Douglas Karr/ Marketing Technology Blog- 25 readers -
  • The Impact of Slow Site Speeds on Your Business

    …, and fine-tuned for engagement… but none of it matters if the page doesn’t load quickly. Site speed is the single-most important factor that you have the ability to change. Evaluating your website speed may not be of primary importance but that’s only until you figure out the Bounce rate or the Abandon rate for your shopping cart. Your Conversions…

    Douglas Karr/ Marketing Technology Blogin Content- 16 readers -
  • How to Master the Art & Science of Ecommerce Conversion

    … conversion killers, too. The Only Constant is Change Digital marketers all over the world are researching and coming up with new rules, ideas and out-of-the-box solutions to help ecommerce websites increase their conversion rates. However, the most important scientific fact to remember is that nothing is constant. What is true today might not be true…

    Relevancein Content How To's- 8 readers -
  • Boosting eCommerce Sales Without Discounting

    … Instead of relying on discounts for a quick jump in sales, learn what’s preventing your customers from hitting “buy” on your product pages. Research shows that customers drop off the purchase path for the following reasons: Shipping costs Not being ready to buy Slow payment process Questionable site security Today, customers view shipping…

    Relevancein SEO- 10 readers -
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