Cas Mccullough

  • The Secret to Cutting Your Facebook Ad Spend

    … to a Lookalike Audience Since you’ve just determined which content is most popular with your current audience, Facebook can use that information to identify other users who are likely to be interested in your business. As you create your lookalike audience, set your audience profile to be within 1% of people who visited your hero blog post so you’re…

    Social Media Examinerin Facebook Blogging- 16 readers -
  • 6 Ways to Use Periscope for Your Business

    … the content on your desktop computer (with a tool like AirParrot or AirServer) and then record it using software like Camtasia or ScreenFlow. Cross-Promote Your Broadcasts on Other Social Platforms If you want to build buzz and attract more targeted followers, cross-promote your Periscope broadcasts on other social platforms. A simple way to do…

    Social Media Examiner- 27 readers -
  • How to Find Your Ideal Customers on Facebook

    … to focus on reaching out via surfing magazine platforms. CTRLV has guest blogged on a few magazine websites and so far the response has been terrific. Know where your buyers are looking for information and make sure you’re part of that resource. This post on The Inertia website resulted in more than 350 shares on Facebook. The other really cool…

    Social Media Examinerin Social Google Facebook Twitter How To's- 11 readers -