Case Stories

    • How 3 Companies Use Contently Talent to Engage Their Key Stakeholders

      The life of a content marketer is a series of uphill battles. It’s hard enough to secure budget for content. Then comes the task of devising and implementing a content strategy that has clear goals and a business impact. By the time brands get to the part of their journey where they actually get to create content, they’ve often exhausted a ton of energy and resources.

      The Content Strategistin How To's- 12 readers -
  • Contently Case Studies Flipbook: The Finance Industry

    … Finance companies have to navigate an unusual dynamic: People struggle with personal finance, but most of them don’t trust the finance industry. How can brands bridge that gap and connect with consumers? A recent Contently survey on millennials and finance found that 30 percent of the young GIF-lovers did not trust finance companies, while 43…

    The Content Strategist- 15 readers -
  • Contently Case Story: Inside Babbel’s Global Video Strategy

    … Romanian with three other polyglots in just an hour. Matthew’s video journey is not only fascinating to watch unfold, it’s inspiring. The clips make learning a language seem easier and more accessible. The subliminal message driving Babbel’s content strategy is: This could be you. Translating stories into strategy Babbel’s video strategy typically…

    The Content Strategist- 24 readers -
  • Contently Case Story: How Lifetime Daily Used Tech to Scale Its Content

    … market and compete with the industry’s biggest players. “In today’s market, quality is key,” Bushnell added. “We need to efficiently create articles that are that are credible, intelligent, and informative, but do it in a cost-effective manner.” The post Contently Case Story: How Lifetime Daily Used Tech to Scale Its Content appeared first on The Content Strategist. …

    The Content Strategistin Content- 11 readers -
  • Webinar: Content Methodology

    … For many organizations, content marketing is at a crossroads. If you’re concerned that your organization’s content marketing isn’t as effective as it could be, this webinar is for you. In this webinar, Contently Editor in Chief Joe Lazauskas and renowned digital analyst Rebecca Lieb reveal why leading organizations are adopting a content…

    The Content Strategist- 8 readers -
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