Cathy Boyle

  • Snapchat Ad Revenue to Reach $935 Million in 2017 (Report)

    … eMarketer released its first ad revenue projections for Snapchat, calling for $366.69 million in 2016 and a leap to $935.46 million in 2017. The market research company said in a release that it built its revenue model for Snapchat by combining its proprietary consumer adoption estimates, trends at similar social networks, monetization…

    David Cohen/ AllTwitter- 9 readers -
  • Snapchat on the Road to Long-Term Success (Report)

    … Snapchat is one of the fastest-growing social networks ever, and signs point to it reaching a tipping point into mainstream adoption. However, Snapchat is notoriously cagey with the data that it shares, so many of these predictions are based on speculative data. Long-term user data collected by eMarketer hints at Snapchat’s upward trajectory…

    AllTwitterin Twitter- 10 readers -
Get the top posts daily into your mailbox!