• Incorporating Charities and Kindness Into Your Small Business

    …, everything becomes more convenient with the internet and now you can give from your PayPal account right on the charity’s website! That is very convenient. What about the entity that is trying to sponsor a charity or become a charity? That is where it gets tricky. If you want to become a charity to receive monies for some cause, there is the paperwork…

    Deborah Anderson/ Growmap- 21 readers -
  • Lead Ads, Video Ads Capture Hearts, Votes of Political Social Advertisers

    … cycle drawing to a close, now is the perfect time to examine the effects and effectiveness of political ads. Examining Kenshoo social advertiser data through September, advertisers had already spent more than $28 million on social ads for political causes with another month remaining. After a spike in March, monthly spend dropped off until…

    AllTwitterin Facebook- 43 readers -
  • New Facebook Tool Will Allow Users to Fundraise for Nonprofits

    … the causes they care about most. Learn more at And vice president of product management for social good Naomi Gleit spoke with Matt Petronzio of Mashable, saying: Before we actually disburse funds to (nonprofits), depending on how much money it is, we’ll do some more quality control. We just want to make sure there’s…

    David Cohen/ AllTwitterin Social Facebook- 13 readers -
  • High-Risk, High-Reward: Snapchat’s Advertising Revolution

    …’ interest in social causes packed a powerful punch. Brands are also using Snapchat in innovative ways to engage users with exclusive content. Heineken sponsored a stage at Coachella and used Snapchat to send people clues about surprise shows during the festival. Users who responded quickly with the right band or artist got an early confirmation of the act…

    AllTwitter- 28 readers -
  • 2016 Facebook and Instagram Awards Winners

    … region and trending high in Latin America, as well. Campaigns from the Asia-Pacific region continued to use humor to drive attention and engagement. Purpose-led marketing, or campaigns that urged people to do something noble, performed strongly. Brazil had previously dominated Latin American entries, but Argentina, Peru, Venezuela and other countries…

    David Cohen/ AllFacebookin Social Facebook- 19 readers -
  • Is Facebook Exploring Ways for Verified Users to Make Money?

    … Facebook verified users: What if you could profit from your posts on the social network? According to The Verge, ways to do so might be in the works. The Verge shared the screenshots below of a survey some users with verified profiles are seeing, which gauges their interest in ways to promote causes or earn money from their personal presence…

    David Cohen/ AllFacebookin Social Facebook- 13 readers -
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