Celebrity Marketing

  • What Can Brands Learn About Marketing From Street Art?

    … the plunge, here are two important ways brands can benefit from street art. Using icons Brands that want to create iconic content don’t necessarily need to buy the most expensive celebrity endorsers or pay for special effects. Simple visuals can convey powerful messages. In 2012, Amaechi Uzoigwe, manager of hip-hop duo Run the Jewels, launched a campaign…

    The Content Strategist- 15 readers -
  • Drake Shake: The App Every Brand Should Copy

    … wouldn’t be a great marketing move for Taylor Swift? That Jay Z couldn’t make another 100 mil’ off HOVA Shake? That WeChat and Instagram wouldn’t explode if One Direction Shake came into existence? Bud Light Platinum could put out Timberlake Shake in honor of their nominal creative director. Same thing for Polaroid and Gaga Shake. Imitation isn’t just the sincerest form of flattery; it can also be really profitable. That’s the motto. …

    Joe Lazauskas/ The Content Strategistin Content- 6 readers -
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