Chacka Marketing

  • Credit Where Due: Unlocking Social Attribution

    … into these steps provides a solid blueprint for kicking off the effort to gain a better understanding of the value each consumer interaction has in any given conversion, whether it occurred on Facebook, Instagram, Pinterest, Twitter or offline. The reality is all of the ads from those publishers and more (like search), likely played at least a small role. Shane Ragiel is a social media marketing manager and social lead at Chacka Marketing in Tampa, Fla. …

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