Chad Pollitt

  • Why the sales funnel is alive and well and living on the web

    … isn’t driving the visibility they need for their businesses. The “build it and they will come” era for most industries is over. With social media moving towards newsfeed algorithms and reduced organic visibility it’s becoming a pay to play channel. Add to that the highly publicized content explosion that’s happening now and many of us…

    {grow}in Content- 7 readers -
  • Content Shock is here. Now what?

    … something to do with it. This week, BuzzSumo reported an even more somber view of the situation. It revealed that for even the most respected content sites on the planet — including Buffer, Copyblogger, and MOZ — social shares of content have plummeted: Even more startling, the company reported that these declines occurred even when year-over…

    {grow}in Social Content- 13 readers -
  • The Midwest’s Best: CMI Presents Content Marketing World

    … organizations, content marketing is still believed to be a fad, hobby or something that isn’t of critical importance in the enterprise. In this interactive session, hear from experts that have “been there, done that” and give you tangible examples and ideas for how to get proper buy-in for content marketing in your organization. Michael Brenner Developing…

    Danielle Look/ Relevancein SEO Content- 10 readers -
  • Itching for INBOUND: The Talks We Can’t Wait to Hear

    … to drive qualified leads from your media relations efforts How to use content and guest blogging to increase your SEO What should go in your content map so you always have content ideas Chad Pollitt The Anatomy of Tomorrow’s Content Promotion Strategy Today (Wednesday September 9, 1:30 p.m.) The Internet is a crowded and noisy place for content…

    Danielle Look/ Relevance- 13 readers -
  • The line between Media and Brands is blurring fast

    … promotion, “The Content Promotion Manifesto.” The post The line between Media and Brands is blurring fast appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Related Stories Beyond Content Shock: The defining trend of 2015 is content ignition What’s Your Content Cadence? The state of the nation on SEO, content strategy and earned media …

    {grow}- 1 readers -
  • 5 Reasons LinkedIn Has Lost Its Luster

    … By Eric Wittlake, {grow} Contributing Columnist Twitter may be my favorite social network, but LinkedIn was always the network I valued the most. LinkedIn is where I connected with colleagues, clients and business partners. I knew when they moved, when they were promoted and sometimes even what they were working on. In comparison…

    Eric Wittlake/ {grow}in Social- 29 readers -
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