Channel: Content

    • Are you a content hoarder? Maybe it’s time for a blog cleanup

      Have you ever seen one of those hoarder shows? You know the ones where you get invited into a person’s house only to find stacks of old newspapers and wall-to-wall junk piled all over the home? Scary. But did you know that you may have a similar hoarding problem — with your blog? How to tell if you’re a content hoarder When is the last time you went into your blog and looked ...

      Search Engine Landin SEO Content- 15 readers -
  • Take back control of your content

    … Are you losing control of your content? If you’re like the majority of marketers, you’re going to produce more content in 2017 — but feel less than confident about your content marketing operations. Join experts Arnie Kuenn, CEO at Vertical Measures, and Brian Kavanaugh, US marketing strategist at Bynder, as they explain how branding…

    Search Engine Landin SEO Content- 15 readers -
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  • Labor Day Google doodle marks holiday honoring the American workforce

    … Google has switched out its usual logo on the U.S. homepage with a Labor Day doodle honoring the American workforce. The artwork depicts men and women performing industrial trade work and includes a sharing icon. Clicking the doodle leads to a search for “Labor Day.” Labor Day, the first Monday in September, is a creation of the labor movement…

    Amy Gesenhues/ Search Engine Land- 21 readers -
  • ScribbleLive buys SEO platform Linkdex

    … Content marketing has one goal: show a potential customer the most useful branded content, at the right time. Step by step, Toronto-based content marketing platform ScribbleLive is building and acquiring the tools for a complete ecosystem to reach that goal. In January, for instance, it added a content creation marketplace to its data-driven…

    Search Engine Landin SEO- 15 readers -
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  • How And Why Content Marketing Works

    The term “content marketing” means different things to different people. I continually run into people who get the general idea, but they’re missing some of the fundamental pieces of how it works, and hence they don’t execute it as effectively as they should. The purpose of this post is to offer a primer on how to properly implement a content marketing plan.

    Eric Enge/ Search Engine Land- 82 readers -
  • SPONSOR MESSAGE: Content Creation Guide

    … According to CMI, 70% of B2B marketers are creating more content than they did one year ago – but is that content really making an impact? This Content Creation Guide from Salesforce Pardot provides step-by-step instructions to help you create a top-notch content strategy. You’ll also get access to six marketing templates to guide your content…

    Search Engine Landin SEO Content- 11 readers -
  • Graphiq Search: FindTheBest Pivots To Become Knowledge Graph Engine

    … and enterprises. This is merely one business model expression of the underlying data model. Publishers can use Graphiq’s charts as content and journalists can sign up for alerts and research or embed graphics in their stories. In this sense Graphiq is not that far removed from Nate Silver’s FiveThirtyEight.com. Graphiq says it has done enterprise integrations…

    Greg Sterling/ Search Engine Landin SEO- 12 readers -
  • SPONSOR MESSAGE: Content Marketing & Link Building Together

    … Join us Tuesday, August 5th at 1:00 EDT (10:00 PDT) to hear Jon Ball, Page One Power's co-founder and CEO, discuss content marketing and its impact on link building. Attendees will learn why links are still relevant and how link building and content marketing work together. You'll also learn how to approach any link building project and create realistic link building strategies. …

    Search Engine Landin SEO Content- 2 readers -