Channel: Retail

  • The 7 biggest trends driving customer loyalty

    …According to 3Cinteractive, 64 percent of brands reported an increase in loyalty program membership over the last year. Loyalty programs are becoming more sophisticated, moving beyond the traditional spend-and-get model, to omnichannel and multichannel programs that recognize customers for every... Please visit Marketing Land for the full…

    Marketing Land- 22 readers -
  • It’s 2018. Are your Google Shopping campaigns ready?

    …What a year 2017 was for Google Shopping, right? The real question is, though: How did your campaigns fare? Stellar? Decent? Mediocre? Regardless, the simple fact remains that it is now 2018 — a new year, which means renewed opportunities to do better (even if you think 2017 was your best).... Please visit Marketing Land for the full article. …

    Marketing Land- 12 readers -
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