Chat Apps

  • Is Snapchat Quietly Redefining Local?

    … The news broke this week that Snap, Inc., Snapchat’s parent company, has acquired Placed, a well-known startup in the online-to-offline attribution space. Snapchat’s previously launched Snap to Store initiative, covered in an eye-opening Wall Street Journal piece in April, was already positioned to deliver some powerful data around…

    Damian Rollison/ Street Fightin Social- 13 readers -
  • The Future of the Internet Isn’t the Web

    … Tech products are known for lionizing, buzzword-ridden launches, and the iPhone’s introduction in 2007 was no exception. “Every once in a while a revolutionary product comes along that changes everything,” said Steve Jobs. “This is a revolution of the first order.” We’ve become what Weisberg calls a “device people” almost overnight. We’d…

    Dillon Baker/ The Content Strategist- 36 readers -
  • The Customer Service Arms Race

    … The other day I had several questions about Olark, a San Francisco-based software company. So I went to the company’s website to find answers. But before I could even begin to look for a link to an FAQ page or help center, a pop-up featuring three smiling faces beckoned from the home page: “We’re Olark. Chat with us. Have a question about Olark…

    The Content Strategist- 11 readers -
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