Chatroom Irl

  • How Snapchat, Facebook and Instagram Are Reinventing Niche Marketing

    … to capitalize on the live accessibility. Our brand’s fans, for example, can use the comments section of Facebook Live to start real conversations with their favorite content creators, as illustrated by our Chatroom IRL, which made its debut at Beautycon Festival LA. What it all means for marketers Our particular niche industry—beauty—is undergoing…

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