Choire Sicha

The Awl is a website about current events and culture based in New York City. The site was founded in early 2009 by David Cho and former Gawker editors Choire Sicha and Alex Balk. The latter two continue as its current editors. It is published by John Shankman.The site employs an editorial staff of writers.The Awl has four sister sites, Splitsider, a comedy website, The Hairpin, a site geared toward women, The Wirecutter, a consumer electronics blog, and The Billfold, a blog with a focus on personal finances.In 2011, David Cho left the Awl, after 18 months, to join ESPN-affiliated sports site Grantland.
Posts about Choire Sicha
  • The many different ways publishers define ‘clickbait’

    …, from @huffingtonpost is that they make their tweets informative and entertaining. They don’t sacrifice quality for clicks. So clickbait is not necessarily the absence of information; it’s the absence of information when there’s absolutely no reason for that absence to exist. So maybe what we should do is call it “sharebait”: empty, useless…

    Ricardo Bilton/ Digidayin Facebook Twitter- 11 readers -
  • Dear Derek Jeter, advice from superstar editors

    … and feelings. –The New York Times, Oct. 1. Digiday asked some esteemed editors what advice they’d give Jeter now that he’s joining the ranks of the news media. Batter up! David Zinczenko, president and CEO, Galvanized Brands It’s great that Derek is getting into publishing, but I think he’ll find that it can be as hard to drive eyeballs…

    Lucia Moses/ Digiday- 7 readers -
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