Choire Sicha

The Awl is a website about current events and culture based in New York City. The site was founded in early 2009 by David Cho and former Gawker editors Choire Sicha and Alex Balk. The latter two continue as its current editors. It is published by John Shankman.The site employs an editorial staff of writers.The Awl has four sister sites, Splitsider, a comedy website, The Hairpin, a site geared toward women, The Wirecutter, a consumer electronics blog, and The Billfold, a blog with a focus on personal finances.In 2011, David Cho left the Awl, after 18 months, to join ESPN-affiliated sports site Grantland.
Posts about Choire Sicha
  • The many different ways publishers define ‘clickbait’

    … really means. Here are a few definitions from around the industry. Alex Mizrahi, creator, @HuffPoSpoilers Clickbait is saying “this town” or “this state” or “this celebrity” instead of saying Los Angeles or Colorado or Justin Timberlake. It’s over-promising and under-delivering. It’s leaving out the one crucial piece of information the reader may…

    Ricardo Bilton/ Digidayin Facebook Twitter- 11 readers -
  • Dear Derek Jeter, advice from superstar editors

    … as it is to drive baseballs. Just like when he entered the league in 1995, he should find some mentors to help him make the transition to a new playing field — just make sure Lenny Dykstra isn’t one of them. Adam Rapoport, editor-in-chief, Bon Appétit Whenever a media reporter calls, call them back and be real nice. You want them to write good stuff about…

    Lucia Moses/ Digiday- 5 readers -