Chris Brogan

  • 11 Actionable Blogging Tips to Make Content Findable

    … Institute hired Jodi Harris to head their content curation efforts. They spotlight related articles in every article they publish. Content Marketing Institute makes links to older related content stand out in the post. 10. Don’t allows blog content to languish without socializing A blog should be at the center of your social media offering. Chris…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 37 readers -
  • 2016 Small Business Social Media Trends Trump Understood

    … Small Business Social Media Research: Do You Measure Up? Were you paying attention to the 2016 small business social media trends? Donald Trump’s Presidential Campaign was. (Note: This is not a political article!) Small businesses were the early social media champions. With David-like agility, they tapped into social media’s distribution…

    Heidi Cohen/ Heidi Cohenin Social- 38 readers -
  • Why You Should Attend Social Media Marketing World 2017

    …) Additionally, you’ll be able to learn from Scott Monty, Kim Garst, Tim Schmoyer, Darren Rowse, Gini Dietrich, Shaun McBride, Joel Comm, Viveka von Rosen, Zach King, Marcus Sheridan, Amy Schmittauer, Pat Flynn, Joe Pulizzi, Cliff Ravenscraft, Christopher Penn, Ian Cleary, Madalyn Sklar, John Lee Dumas, Lou Mongello, Sue B. Zimmerman, Carlos Gil…

    Douglas Karr/ Marketing Technology Blog- 57 readers -
  • 5 Social Media Content Formats Your Business Needs

    … How To Reel In Your Target Audience On Social Media Like a hungry teenager, social media always wants more content. To attract an audience on social media, you need to know your prospects, customers, influencers and social media followers. Ideally create a social media persona. At a minimum, answer the following 5 questions about your target…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 46 readers -
  • Social Media Blogging: 4 Reasons Your CMO Needs

    … of their blogs. Many are still going and have expanded into professional media entities like Jay Baer’s Convince and Convert and Lee Odden’s Online Marketing Blog. Jason Miller viewed LinkedIn’s blog as the uncut jewel in LinkedIn’s content crown when he joined their team. Effectively, businesses view social media blogging as dead. Their posts…

    Heidi Cohen/ Heidi Cohenin Social Content Blogging- 26 readers -
  • Social Media Marketing World 2016 Influencer Roundup

    … 39 Social Media Marketing Experts: What To Add To Your Plans Feel overwhelmed by social media marketing? You’re not alone. Social media is constant firehose of information. Using it for your company’s marketing efforts can be daunting, especially if you’ve got a limited budget and resources. But what if you only had to do one thing…

    Heidi Cohen/ Heidi Cohenin Social EMail- 35 readers -
  • Pulling our pants down: Personal branding with Chris Brogan

    … Yes, that is a weird headline and you’re just going to have to go with the flow here for moment to understand it! How do you stand out in a world of overwhelming information density? I’m convinced that branding — and specifically personal branding — is more important than ever. There is no one on the web better prepared to talk about this fact…

    {grow}- 16 readers -
  • 5 Core Content Types Every Marketer Needs To Succeed

    … do you want to be known for? Keep your response simple. It’s much easier to convey to your audiences, including your employees and stakeholders. Select 3 words to represent your content focus. (This is a variation on Chris Brogan’s annual 3 word tagline.) It’s key to ensuring you can own these terms in your niche and search. If they’re too close…

    Heidi Cohen/ Heidi Cohenin Content Blogging- 26 readers -
  • The Essential Blog Success Factor No One Tells You

    … Why Blogs Fail? Will Your? Do you want to create a successful blog? You’re probably thinking “Who sets out to fail? Why start a blog if I don’t want to succeed?” I could tell you the answer. It’s plain and simple. It’d make a short Seth Godin blog post. And the reality is that the answer is more like Joe Pulizzi’s “A Blog Post Is Like…

    Heidi Cohen/ Heidi Cohenin Blogging- 29 readers -
  • Content Curation Grows Up: What You Need To Know

    … while providing backup in an emergency. With it you participate without being the overbearing person a friend has to pull aside to tell to stop complaining. Selectively choose your topic. People like routines and boundaries. We learned this as small children. Consistency counts. You want your audience to know what you stand for. Apply Chris Brogan’s…

    Heidi Cohen/ Heidi Cohenin Content How To's- 49 readers -
  • Social Media Marketing World 2016

    … Join Guy Kawasaki (author, The Art of Social Media), Mari Smith (co-author, Facebook Marketing: An Hour a Day), Michael Hyatt (author, Platform), Chris Brogan (co-author, The Impact Equation), Jay Baer (author, Youtility), Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies), Mark Schaefer (author, Social Media Explained), Joe…

    Michael Stelzner/ Marketing Technology Blogin Social- 27 readers -
  • The Social Media Revolution: Make Money Or Die

    …. (Check out Jon Loomer for help with your Facebook ads.) To ensure that your business is prepared for the social media revolution, take these 5 steps. This is fancy marketing talk for build a blog. (BTW—Chris Brogan’s been telling people this for years.) While we’ve made the case for blogging before, in short, you need a blog because you control…

    Heidi Cohen/ Heidi Cohenin Social Facebook Twitter- 11 readers -
  • Why you don’t want to be Chris Brogan

    … was Chris Brogan, who had the number one marketing blog in the world. So my mantra became “Be like Chris.” Chris was constantly pushing the envelope and he has taken a lot of punches over the years when he tried something new. But every blogger owes him a debt of gratitude because many of the rules of the road we take for granted today were…

    {grow}- 11 readers -
  • Follow the Top Social Media Influencers of 2014

    … Dr. Jim Barry of the Edu-Tainment Social Content Marketing blog has put together a list of the top social media influencers (with yours truly on it!). The good Doctor has written up a fascinating, detailed post on the 4 archetypes of these influencers, describing the traits and types of influence they have in the industry, including: Educators…

    Douglas Karr/ Marketing Technology Blogin Social Twitter- 36 readers -
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