Chris Lake

  • 29 Must-Read Content Marketing Articles of 2014

    … of Storytelling as a Strategic Business Tool—Harvard Business Review Executive coach and bestselling author Harrison Monarth explains what Budweiser and Shakespeare have in common in this column on the power of storytelling for brands. 2. Introducing the Periodic Table of Content Marketing—Econsultancy Chris Lake shares a visual guide…

    MarketingProfsin Content- 43 readers -
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