Chris Raulf

  • How to Measure Your LinkedIn Activities

    … to specifically examine user flow referral traffic from social media networks such as LinkedIn, Twitter, Facebook, and others. #3: Measure Conversion Rates Ultimately, you want to convert your LinkedIn referral traffic into customers. Here are some measurement ideas to gauge the number of sales opportunities and sales generated from your LinkedIn…

    Social Media Examinerin Social How To's- 30 readers -
  • How to Encourage Employees to Share Your Content on LinkedIn

    … step to starting a LinkedIn employee engagement program is to find and appoint a leader. Look for someone from marketing who’s enthusiastic about LinkedIn and excited about this program. You’ll want to choose a passionate leader who can motivate your employees and get them excited to participate. Discover how to encourage your employees to share…

    Social Media Examinerin Content How To's- 22 readers -
  • How to Use LinkedIn Showcase Pages for Business

    … a Showcase Page. You can claim up to ten showcase pages for your company. If you need additional pages, reach out to LinkedIn’s support team and request them. #3: Optimize the Page for Search Without a doubt, Google loves LinkedIn company pages, and frequently ranks them high in search results if they’re properly optimized. The same principle…

    Social Media Examinerin How To's- 24 readers -
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