Christmas & Digital Marketing

  • Dark social dominates holiday sharing [RadiumOne data]

    … leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged from mom-and-pop small businesses to one of the Top 5 online retailers. Matt is a longtime speaker at marketing events around the U.S., including keynote and panelist roles. He can be found on Twitter at @MattMcGee. You can read Matt's disclosures on his personal blog. You can reach Matt via email using our Contact page. …

    Matt Mcgee/ Marketing Landin Social- 12 readers -
  • How Google Became A Santa Tracker Tradition To Rival NORAD

    … American Aerospace Defense Command – has had a virtual monopoly on the Santa tracker business for decades. But in a short period of time, Google has risen as a strong challenger. Here’s the story of how that happened. How NORAD Started Tracking Santa NORAD began tracking Santa Claus nearly 60 years ago by accident. In 1955, an ad was published listing…

    Danny Sullivan/ Marketing Landin Google How To's- 16 readers -