Churn

Churn railway station was a station on the Didcot, Newbury and Southampton Railway in England. It served Churn Down, a remote part of the Berkshire Downs. The nearest village was Blewbury, two miles north, which was already served by Upton and Blewbury railway station, the previous station on the line.
Posts about Churn
    • The Coming Polarization of the SMB Software Market

      Many, if not most, B2B startups begin life selling to small-to-medium-sized businesses. This is a great first market. For one thing, it’s massive. It’s also far easier to reach than the enterprise. Just how large is the SMB market? According to Intuit, there are 30 million small businesses in the United States alone.

      Street Fight- 16 readers -
  • How to Calculate the Lifetime Value of Your Mobile App User

    … to boost retention. Raja Manoharan, Dot Com Infoway Once you understand the lifetime value of your customer, measure your churn rate, analyze the cost to acquire a customer, you will understand the investment you’re making and the average return on that investment. You can then make adjustments to any one or all of the variables. You may need…

    Douglas Karr/ Marketing Technology Blog- 20 readers -
  • Localytics: 63% of Users Stop Using Apps Within First Month

    … Mobile engagement platform Localytics released new data revealing the average user retention and user churn rates in mobile applications. In this report, average retention is the percentage of users who were still engaged with apps one month, two months and three months after they initially downloaded them. Average churn, meanwhile…

    AllTwitter- 16 readers -
  • Report: Despite Impressive Downloads, Miitomo Suffers From Low Engagement

    … company Sensor Tower. However, the app has reportedly struggled to hold onto those users, as data from a SurveyMonkey Intelligence report highlighted its low engagement and high user churn seen in the time since its release. In the SurveyMonkey Intelligence report, Miitomo’s performance was compared with two other successful mobile applications…

    AllFacebook- 13 readers -
  • Infographic: ‘Whales’ Account for 70% of In-App Purchase Revenue

    … extra lives, as an example). Tapjoy found 16 percent of free-to-play app revenue comes from rewarded advertising. Risk-of-churn players, meanwhile, are those who do not spend money within a game, and also don’t engage with rewarded ads. These players have an 11 percent churn risk in the first day after downloading an app. This number increases to 53…

    AllFacebook- 14 readers -
  • Stop Gambling With Customer Retention [Infographic]

    … fallacies—for example, that one or two poor experiences or episodes cause churn. "Churn more often results from a series of episodes over time," states Sparked. "Focus on the entire journey, the overall experience." Another fallacy is that satisfying customers is good enough. Satisfied customers, however, are not necessarily passionate or loyal…

    MarketingProfsin Twitter- 4 readers -
  • 5 Churn Rate Myths to Stop Believing Now

    … If you’re going to make it your mission to track corporate metrics, churn rate is a great place […] Author information Sujan Patel Sujan Patel is a passionate internet marketer and entrepreneur. Sujan has over 10 years of internet marketing experience and started the digital marketing agency Single Grain. Currently Sujan is the CMO…

    Sujan Patel/ Search Engine Journal- 3 readers -
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