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  • How to Choose an Email Service Provider

    … or not you’re using an ESP doesn’t provide you any better chance of reaching the inbox if you know what you’re doing. We use 250ok to monitor our inbox placement and reputation. There are discreet characteristics that Email Service Providers offer that you may not wish to redevelop internal, though. You’ll have to evaluate the cost of development…

    Douglas Karr/ Marketing Technology Blogin EMail How To's- 13 readers -
  • Effective Small Business Content Marketing to Consumers

    A whopping 70 percent of customers prefer to get information about a company from content rather than through advertising. 77 percent of small businesses are investing in content marketing methodologies to convert online visitors into customers. The bottom line is this: Clicks from Shared Content are five times more likely to result in a purchase! Outside of the expense of ...

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • The Best WordPress Plugins for Business 2014

    … strategies. Engage & Convert DKOATED CTA Buttons – Easy-to-use, CSS-only, SEO-ready call-to-action buttons for WordPress. No external resources, no javascript and no images necessary for a beautiful button that can’t be missed. OptinMonster – Create attention-grabbing opt-in forms that turn visitors into subscribers and customers. Choose…

    Douglas Karr/ Marketing Technology Blogin EMail Blogging- 22 readers -
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