Claudia Page

    • 4 Reasons Why Vine Couldn’t Keep Up

      Social media platforms serve various users, from the everyday account holder to company investors and now talented content creators whose influential posts turn fad into phenomenon. Keeping these invaluable influencers top of mind—for example, Instagram’s latest advertising update–is crucial for social platforms as their support and engagement can arguably become a make-or-break situation.

      AllFacebookin Facebook Twitter- 5 readers -
  • Is It Time to Standardize Disclosure for Sponsored Content?

    …, a nonprofit organization that provides information for consumers to protect themselves against deceptive advertising, filed a complaint with members of the Kardashian/Jenner family in an attempt to rectify the issue and threatened to report the lack of disclosures to the FTC. Part of the issue with disclosures could be the limited character count…

    AllTwitterin Social Content- 9 readers -
  • How Online Video Can Help Brands Battle for Consumer Attention

    … it—will allow brands to seamlessly integrate into people’s everyday lives and thus spend their marketing dollars more effectively. Claudia Page is the vice president of platform growth and creator partnerships at “people-powered marketing platform” Crowdtap. Image courtesy of Shutterstock. …

    AllTwitter- 9 readers -
  • Pinterest Is Prominent in Back-to-School Shopping (Study)

    … president of platform and creator partnerships Claudia Page said in a release announcing the results of the company’s study: Back-to-school shopping is one of the most time-honored traditions for American families, and the process is increasingly starting in the places where U.S. consumers are spending their media time: with social media content…

    David Cohen/ AllTwitter- 9 readers -
  • With His Disclosure Fail, Scott Disick Finally (Accidentally) Did Something Right

    … Scott Disick is getting some heat these days. Last week, the reality star posted a sponsored Instagram post for Bootea, a weight loss supplement, and accidentally copied and pasted his instructions for posting within the comment box. #Oops. Anyone who has seen at least 30 minutes of Keeping Up With the Kardashians–and admit it, most of us have…

    AllTwitterin Social- 12 readers -
  • Snapchat Wins Olympic Gold Among Younger Millennials (Study)

    … as females to watch on computers, tablets and smartphones. Gymnastics was the most popular event, at 78 percent, followed by swimming (68 percent) and diving (54 percent). Crowdtap vice president of platform growth and creator partnerships Claudia Page said in a release introducing the study: The evolution of media consumption habits has had…

    David Cohen/ AllTwitter- 10 readers -
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