Click-To-Open Rate

  • 10 Email Tracking Metrics You Should be Monitoring

    … back to your site is (hopefully) a primary strategy of your email marketing campaigns. Ensuring you have strong call-to-actions in your emails and you’re promoting those links effectively should be incorporated into design and content optimization strategies. Click to Open Rate – (CTO or CTOR) Of the people that opened your email, what…

    Douglas Karr/ Marketing Technology Blogin EMail- 17 readers -
Get the top posts daily into your mailbox!