Clickz Live

  • Five ways analysts can take their skills to the next level

    … As I’ve been writing about tools and tactics quite a bit lately, I thought for this month’s column I’d take a step back and share some ideas on how you can become a better analyst. And improving our analysis skills as marketers goes beyond broadening our career options and helping us be better at our craft. It should actually improve all areas…

    Search Engine Watch- 9 readers -
  • What’s so great about digital marketing anyway?

    … Heslop: “You can’t stop progress.” That quote might be lost on anyone who is not Australian, but in the two years since I attended my first ClickZ Live event, the digital landscape has changed phenomenally and there are no signs it’s going to slow down anytime soon. How digital marketing today goes beyond goats screaming like humans Have you ever…

    Search Engine Watch- 13 readers -
  • Seth Godin on titles, transformation and Trump [video]

    … The countdown to ClickZ Live New York is on and with five weeks to go, our keynote speaker, renowned marketer Seth Godin, stopped by our office for a chat. With ClickZ Live New York just a month away – you’ll be there, right? – we invited our keynote speaker to come hang out with us. And we filmed it, just because we weren’t sure if you’d…

    Mike O'brien/ Search Engine Watch- 14 readers -
  • 10 reasons why you should definitely come to Connect

    … Please excuse the rather self-serving article, but we are running a new search event called Connect on 4th & 5th February that we’re very proud of and we think you should come. We’re aware that you have a choice of many different digital marketing events throughout the year, and you may be wondering what makes ours so special… well. I’ll…

    Christopher Ratcliff/ Search Engine Watch- 11 readers -
  • Dying Hard or Hardly Dying? The Economic Viability of Live Digital Conferences

    Last time, I addressed the current state of flux in digital marketing conferences. My take included one expert perspective from an executive leader of one of our major conference series, Mike Grehan. Several others have since weighed in. Matt McGowan, Mike’s past colleague at Incisive Media (and now a strategist with Google), notes that so-called “sponsor-led” conferences len ...

    Andrew Goodman/ The SEM Post- 21 readers -
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