Clickz Live

  • Five ways analysts can take their skills to the next level

    … As I’ve been writing about tools and tactics quite a bit lately, I thought for this month’s column I’d take a step back and share some ideas on how you can become a better analyst. And improving our analysis skills as marketers goes beyond broadening our career options and helping us be better at our craft. It should actually improve all areas…

    Search Engine Watch- 9 readers -
  • What’s so great about digital marketing anyway?

    … Googled “goats screaming like humans”? This was a key theme of the opening keynote at ClickZ Live Hong Kong in 2014. It was delivered by Jason Oke who at the time was the regional managing director, Asia-Pacific, Red Fuse Communications. I haven’t forgotten this presentation because essentially, Oke was saying that if you were a brand like Coca…

    Search Engine Watch- 31 readers -
  • Seth Godin on titles, transformation and Trump [video]

    … The countdown to ClickZ Live New York is on and with five weeks to go, our keynote speaker, renowned marketer Seth Godin, stopped by our office for a chat. With ClickZ Live New York just a month away – you’ll be there, right? – we invited our keynote speaker to come hang out with us. And we filmed it, just because we weren’t sure if you’d…

    Mike O'brien/ Search Engine Watch- 25 readers -
  • 10 reasons why you should definitely come to Connect

    … Please excuse the rather self-serving article, but we are running a new search event called Connect on 4th & 5th February that we’re very proud of and we think you should come. We’re aware that you have a choice of many different digital marketing events throughout the year, and you may be wondering what makes ours so special… well. I’ll…

    Christopher Ratcliff/ Search Engine Watch- 17 readers -