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A couple of weeks ago we published an article covering 12 high profile websites that have been hit with a Google penalty. Not all of these companies were in anyway directly to blame. For many it was a lack of education around SEO best practice. Or in some cases an errant SEO consultant earned them the punishment.
…. Of course, nothing is clickable, except links to the pills they’re peddling. And if you click through to the product page, you can see they exposed their affiliate tracking. Notice they’re pretty smart about testing their landing page and ad combos–minus the fact that they’re not cloaking their links. Cloaking, for those who don’t play in the affiliate…
Content marketing is the hot topic these days, but lead generation marketers are faced with a conundrum: How do I get the visibility for my content via organic search while at the same time capturing leads? Are SEO and gated content mutually exclusive? There's no magic answer to this question, but there are some important considerations to address in order to decide your course of action.
While there was a lot of talk about Penguin updates and the obsoletion of black hat SEO techniques, you will still have the chance of seeing them in full action, especially for very competitive keywords like viagra, cialis and payday loans. After the last Penguin update people had high hopes on abolishing black hat SEO.