• Filtering Out Bot Traffic via Thrive Tracker (Incl. Detecting JavaScript!)

    … to Thrive is the ability to detect traffic that has JavaScript disabled, most likely indicating that it’s a bot. According to a recent study, only ~1% of all real visitors have JavaScript disabled. Only 0.2% of all visitors intentionally disabled JavaScript. Therefore, vast majority of consumers (and likely monetize-able people) have JavaScript…

    Tom Fang/ iPyxel Creations- 15 readers -
  • Should You Gate Content? The SEO Implications

    Content marketing is the hot topic these days, but lead generation marketers are faced with a conundrum: How do I get the visibility for my content via organic search while at the same time capturing leads? Are SEO and gated content mutually exclusive? There's no magic answer to this question, but there are some important considerations to address in order to decide your course of action.

    Janet Driscoll Miller/ Search Engine Land- 10 readers -
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