Cmo

  • Why CMOs Will Be the Most Important Executives in 2018

    … began, are fantastic CMOs in such high demand, yet so difficult to find? Have MBA programs stopped minting marketing majors? Has the job stopped paying enough? Given the average CMO tenure has shrunk to a mere 26 months, are marketers fleeing to finance and operations positions? Some forensics on modern CMO job requirements illuminate what’s…

    Street Fight- 10 readers -
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