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At the Content2Conversion conference in Scottsdale, there were a lot of hands up when Lee Odden asked how many in the audience had been tasked with developing substantially more content for 2015. The hands in the air were far, far fewer when Lee asked how many in the audience had been allocated an equal amount of resources for the development of that additional content.
… producing another conference eBook program for CMI in 2015 – the 5th year in a row. Along with this case study, I’ve realized that we’ve literally written an eBook-worth of content on the topic of influencer and content marketing. If you’d like to make working with influencers and co-created content a more productive part of your digital marketing mix…
… influencers through networking, surveys and interviews has been an instrumental approach for our boutique and specialized agency to achieving amazing relationships with a substantial number of major brands and industry experts. This post is an in-depth look at how your business can tap into the power of influencers and co-created content through 7…