Co-Marketing

  • 6 Best Practices for Branding Co-Marketed Content

    … Working with a completely new marketing team on co-marketed content poses several challenges. One that I constantly run into is the branding of the content you are creating, and the promotional materials you are using. Not only do you want the branding to be visually appealing, you also need to comply with branding regulations of each company…

    iAcquirein Content- 25 readers -
  • How Boring Industries Become Sexy

    … for prospects to feel like this is something they can stand behind. Aside from being human, they’re also making an effort to commit to transparency. The type of transparency that they feel their customers deserve. They're leveraging relationships Industry: Wireless Communication Brand: Virgin Mobile Co-marketing campaigns aim to deliver greater results…

    Carly Stec/ The IMPACT Blogin Social Facebook How To's- 6 readers -
  • How to Create Fruitful Co-Marketing Relationships

    … sure that anyone you’re considering partnering with has an active website and social presence of their own. That way you know you’ll benefit from them promoting your content. When your partner gives you a shout-out via social media and links back to your own website from the post, you’ll get in front of a new audience, build authority, and show…

    Ryan Kettler/ Constant Contactin Social How To's- 14 readers -
  • How to Coordinate a Co-marketing Campaign with Influencers

    … Co-marketing enables brands to work together on a campaign, usually a written piece of content, to work toward mutually beneficial goals. During a co-marketing campaign, multiple companies or influencers collaborate and co-promote a product or piece of content and share in the benefits. Most partners who engage in a co-marketing project do so…

    iAcquirein How To's- 5 readers -