Co-Marketing

  • 6 Best Practices for Branding Co-Marketed Content

    … Working with a completely new marketing team on co-marketed content poses several challenges. One that I constantly run into is the branding of the content you are creating, and the promotional materials you are using. Not only do you want the branding to be visually appealing, you also need to comply with branding regulations of each company…

    iAcquirein Content- 20 readers -
  • How Boring Industries Become Sexy

    … for prospects to feel like this is something they can stand behind. Aside from being human, they’re also making an effort to commit to transparency. The type of transparency that they feel their customers deserve. They're leveraging relationships Industry: Wireless Communication Brand: Virgin Mobile Co-marketing campaigns aim to deliver greater results…

    Carly Stec/ The IMPACT Blogin Social Facebook How To's- 6 readers -
  • How to Create Fruitful Co-Marketing Relationships

    Fall is my favorite season. Everything is constantly changing: the weather, the daylight, the leaves, the routines, and of course, the food. Restaurants, breweries, markets, bakeries, and coffee shops are just some of the places where you can go to get a taste of fall. One of the things I love most about enjoying a taste of fall, is that you’re constantly reminded of all of t ...

    Ryan Kettler/ Constant Contact- 9 readers -
  • How to Coordinate a Co-marketing Campaign with Influencers

    … Co-marketing enables brands to work together on a campaign, usually a written piece of content, to work toward mutually beneficial goals. During a co-marketing campaign, multiple companies or influencers collaborate and co-promote a product or piece of content and share in the benefits. Most partners who engage in a co-marketing project do so…

    iAcquirein How To's- 4 readers -