Co-Marketing

  • 6 Best Practices for Branding Co-Marketed Content

    …. Follow the co-marketing best practices I’ve laid here, and you’ll find the branding collaboration process will run much smoother. 1. Start the Branding Discussion Early You don’t want any surprises or setbacks late in the process. In your initial conversations with your co-marketing partner, discuss your branding expectations. If you know your team…

    iAcquirein Content- 19 readers -
  • How Boring Industries Become Sexy

    … for prospects to feel like this is something they can stand behind. Aside from being human, they’re also making an effort to commit to transparency. The type of transparency that they feel their customers deserve. They're leveraging relationships Industry: Wireless Communication Brand: Virgin Mobile Co-marketing campaigns aim to deliver greater results…

    Carly Stec/ The IMPACT Blogin Social Facebook How To's- 6 readers -
  • How to Create Fruitful Co-Marketing Relationships

    … with numbers of social tweets, retweets, favorites, likes, pins, and +1s to determine which networks are working the best. This review process will help both of you understand how to do better moving forward. 5. Pay it forward Co-marketing is like good samaritanism. It should be done out of the kindness of your own heart. You should do it to help your…

    Ryan Kettler/ Constant Contactin Social How To's- 9 readers -
  • How to Coordinate a Co-marketing Campaign with Influencers

    … Co-marketing enables brands to work together on a campaign, usually a written piece of content, to work toward mutually beneficial goals. During a co-marketing campaign, multiple companies or influencers collaborate and co-promote a product or piece of content and share in the benefits. Most partners who engage in a co-marketing project do so…

    iAcquirein How To's- 3 readers -