• 4 Ways That Retailers Can Gail Traction on Mobile

    … 4 Ways That Retailers Can Gail Traction on Mobile January 21, 2016 by Dan Slavin Leave a Comment Filed Under: Commentary Last year we saw retailers double-down on their commitment to mobile. Some retailers are initiating mobile loyalty programs using SMS messages as the primary communication channel. Some want to engage consumers via multiple…

    Street Fightin Mobile EMail- 14 readers -
  • 7 Strategies for Improving Mobile Coupon Redemption Rates

    … As smartphone use continues to soar, the landscape for promotions and offers is shifting. Despite the push to digitize coupons and phase out printed materials, mobile coupon redemption rates remain surprisingly low. According to a 2015 report by CodeBroker, a shopper-marketing platform, redemption rates for coupons delivered via email sit…

    Stephanie Miles/ Street Fightin EMail- 9 readers -
  • 7 Strategies for Better Text Message Marketing

    …, TextMarks) 2. Make sure your content is timely. “Our customer’s SMS marketing lists continue to experience steady growth. And, consumer response rates to marketing messages and mobile coupons have been extraordinary. We have found that the key to our customers SMS success is to deliver timely, valuable, and possibly exclusive content to consumers. Our…

    Stephanie Miles/ Street Fight- 8 readers -
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