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…, including clear reference guides for your goals, buyer personas and editorial guidelines for your company’s content. Clearly defined roles and responsibilities around publishing, promoting and managing engagement. A simple lead tracker to help illustrate the purpose and ROI behind your efforts to anyone who may not fully understand. 3…
Content Marketing, Content Promotion, Influencer Outreach, Owned Media, Paid Media, Relationship Building, Shared Media Content creation has been cited as one of the most relevant digital marketing trends for 2015 with one third of marketers citing this strategy as a key focus in the year ahead.