Column Inches

A column inch is a measurement of the amount of content in published works that use multiple columns per page. A column inch is a unit of space one column wide by one inch high.
Posts about Column Inches
  • 3 Challenges Faced by Enterprise SEOs in 2015

    …. We’ve been slaves to Google’s algorithm updates for years and as a consequence we’ve become incredibly adaptable: the SEO industry has gone from guest posting and syndication to building really cool things and writing great content in a couple of years. We’re now doing PR to build links in the same way that enterprise-level companies have been doing…

    Stephen Kenwright/ Search Engine Watch- 10 readers -
  • 10 Marketing Predictions for 2015 [INFOGRAPHIC]

    … What’s been the marketing story of 2014? Content marketing? Perhaps. It’s certainly consumed a lot of digital column inches. But, now that we find ourselves in the tail end of the year, we’re itching for something new. So, here’s the big question: what’s coming next? A better use of marketing data and analytics? CMOs spent 8 percent…

    Shea Bennett/ AllTwitterin Content Facebook Twitter- 4 readers -
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