Community Management

  • How to Blow Up Your Blog Visits via Community Management

    … the same format. The guest host and participants are asked 5-6 questions about a previously decided topic, one after another, and everyone answers them, views everyone else’s answers and interacts with each other. By preparing your answers beforehand you can share more valuable information, find the right places to refer to your blog posts and give…

    Basic Blog Tipsin Social How To's- 23 readers -
  • Why Your Business Needs a Thriving Online Community [and how to get started]

    … As a business owner, can you think of anything more wonderful than a thriving online community of fans who love your business and can’t wait to make purchases? Apple, Nike, and Volkswagen are all examples of companies that have built enthusiastic communities. The Internet is now the main thoroughfare through which like-minded people connect…

    Growmap- 19 readers -
  • Instagram Partner Program Adds Media Buying Specialty

    … Instagram announced the addition of a media buying specialty to its Instagram Partner Program, joining ad tech, community management and content marketing. SocialCode and Resolution Media are Instagram’s initial expert partners in the media buying specialty, which is currently available only in the U.S., with plans to expand it to other…

    David Cohen/ AllFacebookin Social Content- 20 readers -
  • 10 Tools to Make Community Management Easier

    … Online community management is not easy. With a laundry list of client feeds to monitor on a daily basis, having the right tools for the job is essential to prevent what we like to call, "social media meltdowns." social media meltdown Pronounced: /kayy-(oss)/ noun/verb 1. a state of being in whence any marketing official can find…

    Pamela Nichols/ ROI Factor Blogin Social- 29 readers -
  • Why Slack is Exploding (as a Community-Building Platform)

    … a community, users are more likely to bring Slack back to the companies they represent or recommend the tool to their circles. It’s a community-driven rocketship, and a fun one to watch fly. The post Why Slack is Exploding (as a Community-Building Platform) appeared first on Hootsuite Social Media Management. …

    Hootsuitein Social- 20 readers -
  • 7 Tips to Get Started with Customer Journey Mapping

    … Customer journey mapping is the act of graphically portraying your customer’s experiences with your organization across major and minor touch points (times when your customer interacts with your organization or product). Journey mapping is a holistic approach to understanding the flow of experiences a customer has with an organization (highlight…

    Convince and Convert- 18 readers -
  • Lessons on responding to negative online comments

    … By Amber Osbourne, {grow} Contributing Columnist Recently, I saw the movie Chef. People had encouraged me to see it for months, because of its social media connection. I was surprised by the lessons on business and social media in its messaging. It’s a great story with a subplot of how social media can make or break you as a business owner…

    Amber Osborne/ {grow}- 13 readers -
  • Why Twitter is Not Your Bae

    … Image via BigStockPhoto.com The real problem with brands saying “bae” and “on fleek” isn’t the slang. It’s the targeting. There’s been a lot of talk lately about brands using youth culture slang, like “bae” — spelled B-A-E — and “on fleek” — which means on point, as in these Jay Today videos are on fleek — and other jargon like that. There’s…

    Jay Baer/ Convince and Convertin Social Facebook Twitter- 26 readers -
  • How to Build Stronger Bonds With Your Community

    …, made-up languages with your siblings or neighborhood friends? Language is a unique aspect of your community culture that brands your community and brings everyone together at the same time. When you hear Venti, Tall, or Grande what do you think? Starbucks. Their unique language makes their customers feel like esteemed coffee lovers with their fancy…

    Convince and Convertin How To's- 6 readers -
  • How to Build a Social Community: 4 Tips

    … things related to your business. Your audience has one thing in common: you. Unite them over their shared interest. It increases activity on your site and builds momentum for your business. Red Bull’s Spot.IM community gives members a forum to discuss extreme sports and their love of Red Bull. Red Bull and extreme sports lovers connect…

    Yoav Vilner/ Social Media Examinerin How To's- 27 readers -
  • Top 4 Digital Priorities for Higher Ed CMOs

    … choose the tools that help them maintain a consistent brand. 3. Customer Relationship Management Software (CRM) Customer Relationship Management software is quickly becoming a must in many higher ed marketing departments. With CRM tools, marketers can easily manage prospective and current students, parents, and alumni. CMOs clearly see a value in CRMs…

    Chris Lucas/ Convince and Convertin EMail Content- 9 readers -
  • Why Every Organization Needs a Chief Marketing Improvisation Officer

    … are inundated with choices, “facts,” the promise of greater insight and real-time marketing, and a constantly changing set of “rules” for connecting better with customers. Create the Playbook and Be Ready to Ditch It So what’s a marketer to do? The answer is to create a playbook and improvise as needed. I have launched products, online campaigns…

    Convince and Convertin Social- 6 readers -
  • What Makes a Great Brand Ambassador?

    … Ambassador prowling: Hunting down people who love your brand or locating the people who will love your brand they just don’t know it yet. Sounds a little creepy, maybe, welcome to the world of marketing. Yesterday I wrote a post on how Gini Dietrich promoted her book with the help of brand ambassadors. In the event you missed it, check it out…

    Kristen Matthews/ Convince and Convert- 9 readers -
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