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It’s a very familiar scenario: you enthusiastically launch a business blog and start publishing post after post, but instead of seeing traffic statistics surge, you only hear (virtual) crickets chirping in the distance. What’s the deal? To start with: you certainly aren’t alone. The vast majority of business blogs — we’re talking 70, 80 or even 90 percent of them — don’t generate much traction.
… Are you hoping to drive more traffic to your blog? Most companies are. Anybody can generate a few leads and gain some customers, but garnering more social shares and traffic for your blog usually takes more effort. Here are a few things you might not have tried for the purpose of increasing shares on your blog. 1. Track and Leverage Trends You…