Comparison Shopping

  • More online product searches start on Amazon than Google

    … Search traffic is of course vital for online retailers, but a new survey finds that more people use Amazon as the first port of call when looking for products. The second annual State of Amazon study by BloomReach found that 55% of consumers start their online product searches on Amazon, compared to 28% who opt for a search engine. The survey…

    Graham Charlton/ Search Engine Watchin Google- 15 readers -
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